This survey of visitors to Arizona’s wine tourism regions was undertaken to gather market research on a growing industry, including visitor demographics, travel patterns, satisfaction with the experience and spending patterns. This information will assist the wineries, vineyards, tasting rooms and local tourism communities in the wine regions with targeted marketing efforts, product development, and advocacy for a burgeoning industry that is critical to the health of these rural regional economies.

A survey of visitors to Native American tribal lands in Arizona was commissioned by the Arizona Office of Tourism and conducted by NAU’s Arizona Hospitality Research & Resource Center in 2004-2005. This research constituted the first major study of visitors to Native American tribes in Arizona and possibly in the Southwest. This final report, Survey of Visitors to Arizona Tribal Lands, provides first-ever baseline visitor data, presented in aggregate for the eight participating Arizona tribes. The study found that visitors to these Native American tribes in Arizona are slightly older, have higher annual incomes, stay longer, and have higher daily expenditures (for lodging, shopping and entertainment) than Arizona visitors generally. Visitors to Arizona’s tribes are also more interested in cultural and historic activities, shopping for arts and crafts, educational experiences and sightseeing than are visitors overall. They are also highly satisfied with their visits to Native American tribal lands.

This report is a reexamination of visitor data first reported in the multi-year "Survey of Visitors to Arizona’s Tribal Lands," which was commissioned by the Arizona Office of Tourism and conducted in 2004-05 by the Arizona Hospitality Research and Resource Center at Northern Arizona University. That study, released in December 2005, analyzed visitor data collected for eight Arizona American Indian tribes and presented that data in aggregate for all tribes. This report, on the other hand, disaggregates that original database to take a more in-depth look at visitor patterns at Rural versus Metro tribes in Arizona.

Generally, this second study found that visitors to Rural and Metro tribes in Arizona are similar in many ways – parties of two persons; parties composed largely of family members; similar educational and income levels; private vehicles as travel mode; similar sightseeing and cultural/heritage activities; similar information sources; relatively high satisfaction levels; and, many similar shopping purchases. The survey also found some significant differences, however, including the following: Travel parties visiting Rural tribes contained more children, more Arizona residents, and had higher numbers of repeat visitors. Visitors to Rural tribes were also more likely to describe the tribe as their main destination; were more likely to engage in recreation and outdoor activities; stayed longer; and, consequently had higher spending. Visitors to Metro tribes were slightly older and visited the tribe as one stop on a longer trip. Visitors also reported slightly higher satisfaction levels at Metro tribes.

In fiscal year 2012, Laveen Elementary School District’s student achievement was similar to peer districts’ averages, and the District operated efficiently overall with lower costs per pupil than peer districts’, on average, in all operational areas. Despite operating efficiently, Laveen ESD spent 21 percent, or $751, less per pupil in the classroom than peer districts, on average, because it received less funding primarily because it had a lower poverty rate and fewer special needs students. In fact, the District had nearly the lowest overall per pupil spending amount in the State. Although the District operated efficiently overall, it needs to better ensure that its bus drivers meet all certification requirements and it may be able to reduce its plant operations costs by further reducing the amount it pays for custodial services.

In fiscal year 2011, Chinle Unified School District’s student achievement was similar to peer districts’ averages, and the District’s operational efficiency was mixed, with some costs higher and some costs lower than peer districts’ averages. The District’s per pupil administrative costs were much higher than peer districts’, and it lacked adequate controls over its vehicles, accounts payable processing, and computer systems. The District’s plant operations costs were also much higher than peer districts’ because the District maintained more building space per student, which was likely not needed since Chinle USD operated its schools far below their designed capacities. The District’s food service program was reasonably efficient, and its transportation program had similar per mile costs as peer districts’. However, the District did not meet bus driver and bus preventative maintenance requirements.

In fiscal year 2012, Clifton Unified School District’s student AIMS scores were lower than both its peer districts’ and state averages. The District’s instructional program needs improvement. For example, some students were not provided the statutorily required number of instructional hours, and one of its four teachers did not have a teaching certificate. The District’s operational efficiencies were mixed, with some costs higher and some costs lower than peer districts’. However, the District lacked proper oversight and adequate controls over nearly all of its operations. In particular, the District lacked basic administrative processes such as monitoring budgets and maintaining proper controls over expenditures resulting in it overspending its legal budget limits in fiscal years 2009, 2010, and 2011. The District also failed to meet several transportation safety requirements. For example, its primary driver was not certified to drive a school bus. Lastly, the District lacked proper supervision of inmate workers on its school campus.