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- All Subjects: Tourism
- All Subjects: Watchtower at Desert View (Ariz.)
- All Subjects: Matthes, François Émile, 1874-1948
- Creators: Fred Harvey
- Creators: Pryor, Debra
- Creators: American Journal of Science
- Creators: Evans, R. T.
- Creators: Flagstaff Convention and Visitors Bureau
Color postcard titled, "H-4452 The Watchtower at Desert View, Grand Canyon National Park, Arizona." Circa 1930-1939.
Arizona Highways magazine is a powerful tool in highlighting, and presumably attracting tourists to, Arizona, and is particularly renowned for its photography. The publication currently has over one million readers and circulates in all 50 states and in two‐thirds of the world’s countries. In addition to the print publication, AHM utilizes electronic media, namely a website and Facebook Page, to reach customers and potential tourists. The Facebook Page enables users to engage in dialogue and interaction with each other—uploading photographs, sharing accounts of personal travel experiences, and reacting to specific AHM content—thereby personalizing their connection with the magazine and fellow users.