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- All Subjects: Arizona
- Creators: Toon, Richard J.
- Creators: Arizona Office of Tourism
This guide is designed to provide an overview of industry trends in the coming year and an outline of how Arizona Office of Tourism's marketing activities will be aligned with these dynamic trends.
This report summarizes the performance of the Arizona tourism industry. Areas high‐lighted are: economic impact, visitation volume and profile data, lodging performance, National and State Park visitation volume, airport passenger traffic, and top attractions in Arizona.
The goal of the national media plan is to incorporate the Office of Tourism's mission, brand dimensions and creative concepts into the media execution and selection; form smart and strategic alliances with tourism and non-traditional partners; and to extend its message through cohesive added-value programs.
The travel and tourism industry matters to Arizona’s economic health and vitality. As one of Arizona’s pillar industries, tourism has been integral to the economic growth and development of the Grand Canyon State shaping it into the amazing destination that it is today. This industry has generated thousands of jobs, billions of dollars in earnings and billions of dollars in tax revenue, all of which contribute to the quality of life for each and every Arizonan.
Arizona’s travel and tourism industry is operating in a new landscape driven by sustained economic challenges, evolving demographics, emerging technology and shifts in consumer travel patterns. Thus the creation and importance of its 5-Year Strategic Plan is to lay the foundation upon which our agency will take the lead and assist in the continued growth and prosperity of our industry over the next five years, further contributing to the overall economic development of the state.
Many Arizona street-level police officers and sheriff’s deputies report that they are skeptical of the ability of Arizona’s “pro-arrest” policy to reduce domestic violence, frustrated by a perceived lack of follow-up from prosecutors, and often at odds with victims whose predicaments they may not fully understand.
Domestic violence is a major social problem throughout Arizona, and a major daily challenge for law enforcement officers. Every day in Arizona, domestic violence injures victims, damages property, destroys families, breeds further crime and anti-social behavior, and perpetuates itself in younger generations. Like most states, Arizona has "criminalized" domestic violence (DV) by adopting laws and policies that bolster law enforcement officers’ arrest powers and require them to arrest suspects under certain circumstances.
Do Arizonans trust the police? How do we best describe the police/public relationship in Arizona? These and related questions are the subject of this report, which was commissioned by the Arizona Peace Officer Standards and Training Board (AZPOST). National surveys, as well as an Arizona poll commissioned for this report, indicate that most Americans do trust police.
Raising Arizona was the challenge of the 20th century. Sustaining Arizona is now the challenge of the 21st. A crucial part of that task is not just understanding today’s knowledge economy, but mastering it.
If the state makes this fundamental transition, the brief history of Arizona’s future will read simply: They succeeded in the second stage. Human capital took its rightful place as a chief component of competitiveness. As a result, the story will go, Arizona moved into the top ranks of economic leadership after years in the second tier. Equity and prosperity resulted too. Most important, the state was ready for the next stage of competition. This happy ending for Arizona, of course, has been envisioned repeatedly over time. And in fact, a variety of human capital policies and programs to achieve it are in place. However, many would say that human capital is an area of unfinished business for Arizona. The Arizona Minority Education Policy Analysis Center (AMEPAC) developed "To Learn and Earn" to highlight the issues and asked Morrison Institute for Public Policy at Arizona State University to support the effort with research and analysis. In turn, AMEPAC will present the issues to Arizona stakeholders for their feedback. This process will kick off a multi-partner series of policy action projects. The first results will be presented in November 2009 at the next human capital conference presented by the Arizona Commission for Postsecondary Education.