Description
This Campaign Effectiveness Travel Behavioral Study, conducted for the Pima County Department of Environmental Quality, was designed to evaluate the specific effectiveness of the 2012-2013 Clean Air Campaign, as well as analyze the overall effectiveness of the air quality media campaign after 23 campaign sessions. New to the current study, the survey also measured baseline awareness/knowledge related to storm water and hazardous waste issues.
Copyright Statement
Included in this item (2)
Details
Title
- Evaluation of the 2012-2013 Pima County Clean Air Campaign and Baseline Storm Water Issue Awareness Survey
Contributors
Agent
Date Created
The date the item was original created (prior to any relationship with the ASU Digital Repositories.)
2013-06
Subjects
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Identifier
- Identifier ValueXCPM 18.3:C 53/2013
Note
- Accompanied by: Executive summary (17 pages).